by Frank | Apr 23, 2015 | Basics, Websites
You have less than eight seconds to convince visitors to stay and browse; after load time, it will be less. Are you ready to capture someone’s attention in three to five seconds? Remember. Website visitors have a short attention span, need to be led from one section...
by Frank | Apr 16, 2015 | Basics, Websites
If you ask a small business owner why the company hasn’t had a website created yet, the most common objection is lack of technical know-how in order to keep it maintained. Most of my clients have the same fear. They really know the business they are in and have...
by Frank | Apr 8, 2015 | Basics, Social Media
The arguments you hear against a small business website are the same you hear against small business social media; “Where can the small business owner find the time and resources to use social media properly? How do I keep up with all of the changes? Where do I even...
by Frank | Apr 4, 2015 | Basics, Websites
Quite basically because, it is the way customers find you today. Plus it’s the fastest way to pre-qualify you or disqualify you for consideration on a purchase. Even if you don’t sell online a small business website is still an important part of your marketing...
by Frank | Apr 1, 2015 | Uncategorized
It was 33 years ago today that I started my professional career in radio broadcasting. Yes. No kidding. April 1, 1982. I was 33 years old when I restarted a college education after deciding to leave radio for PR. Since then, the world of Public Relations has been...