Important elements of a small business website

You have less than eight seconds to convince visitors to stay and browse; after load time, it will be less. Are you ready to capture someone’s attention in three to five seconds? Remember. Website visitors have a short attention span, need to be led from one section...

Why small businesses don’t have websites

If you ask a small business owner why the company hasn’t had a website created yet, the most common objection is lack of technical know-how in order to keep it maintained. Most of my clients have the same fear. They really know the business they are in and have...

Why Small Businesses Need Social Media

The arguments you hear against a small business website are the same you hear against small business social media; “Where can the small business owner find the time and resources to use social media properly? How do I keep up with all of the changes? Where do I even...

Why a small business needs a website

Quite basically because, it is the way customers find you today. Plus it’s the fastest way to pre-qualify you or disqualify you for consideration on a purchase. Even if you don’t sell online a small business website is still an important part of your marketing...

No April Fool Joke Here

It was 33 years ago today that I started my professional career in radio broadcasting. Yes. No kidding. April 1, 1982. I was 33 years old when I restarted a college education after deciding to leave radio for PR. Since then, the world of Public Relations has been...