Why a small business owner should blog

Tell your story in a blog A blog is an important part of social media strategy, even for small business owners. Blog posts are shareable and can include a specific call to action. Most importantly, your company blog is owned by you. While you might think of blogging...

Planning New Small Business Websites

You’ve decided to build a new website for your small business. What do you do first? Figure out why you really need a website. And you can’t say, “But, Frank, you told us we needed a website” because that’s just the macro view. It’s time for the micro. Now the...

Important elements of a small business website

You have less than eight seconds to convince visitors to stay and browse; after load time, it will be less. Are you ready to capture someone’s attention in three to five seconds? Remember. Website visitors have a short attention span, need to be led from one section...

Why small businesses don’t have websites

If you ask a small business owner why the company hasn’t had a website created yet, the most common objection is lack of technical know-how in order to keep it maintained. Most of my clients have the same fear. They really know the business they are in and have...